WHAT IS A QR CODE
“QR” stands for quick response. A quick response code is a type of two dimensional or matrix style code that carries information that is easily and quickly read by a consumer and can carry a large amount of information. Several versions and styles of QR codes exist, based upon the amount and type of data included and the intended purpose of the information to be transmitted. Their ultimate usefulness is that the data encoded in QR codes can be processed at high speed. Most end users would be familiar with a pixilated square black and white box with smaller squares inside.
HISTORY OF QR CODES
In 1994 Denso Wave, a subsidiary of Toyota created the QR code as means to track parts in the manufacture of automobiles. They currently hold the patent rights on the QR code which is effectual in the United States, Japan, Great Brittan, Germany and France. The term “QR code” is still a registered trademark of Denso wave. The company does not exercise its patent rights on the codes.
USES OF QR CODES
QR codes can be used in most any field or for any purpose where the quick transmittal of data is optimal. Users would be most familiar at this time with the use of QR codes in advertising where one might see a QR barcode at the bottom of packaging or a magazine article.